The Power of Destinations

Trade Coverage

‘Destination marketing’ booming, says poll
PR Week
Friday 2 June 2006

The place to be
Brand Strategy
Thursday 1 June 2006

The power of destinations
ITTN
Saturday 1 April 2006

Look to the rising stars
Travel Trade Gazette
Friday 10th February 2006

Stand out and deliver
Travel Weekly
Friday 10th February 2006

Foreign investors will follow
their heart

PR Week
Thursday 9th February 2006

Return to all Coverage listings

The Power of Destinations

ITTN
Saturday 1 April 2006

In a world where travel is no longer a luxury, but the norm, it is increasingly important for destinations to stand out from the crowd and create for themselves ‘an authentic identity, an inspiring reputation and a powerful story', according to Michael Hayman of The Communication Group.

Download and read this report